Cocoplum x Melbourne Build Expo x Biophilic Cities Australia
We have the best
positioned stand
at Melbourne Build.
We want the right
companies in it.
Cocoplum Wellness Design Studio, in partnership with Melbourne Build Expo and Biophilic Cities Australia, is designing the VIP lounge as a fully biophilic space. A small number of Australian companies will have their work placed within it in front of 20,000 industry professionals.
Register your interestOur presence
VIP Lounge
Melbourne Build Expo 2026
Audience
20,000+ registered
industry professionals
Stand cost
None to you.
Logistics only.
The reach
20,000+
Registered visitors across two days: contractors, architects, civil engineers, developers, councils and construction professionals
500+
Speakers across 10 CPD conference stages and 12 industry summits
350+
Exhibitors across the built environment, safety and security industries
4
Co-located major industry events under one roof at the Melbourne Convention and Exhibition Centre
Melbourne Build Expo 2026 is officially supported by the Lord Mayor of Melbourne and the Premier of Victoria.
What this space is
Not a branded display. A designed environment.
Melbourne Build is Australia's largest construction and design expo, held at the Melbourne Convention and Exhibition Centre. The VIP lounge sits in a prime location, serving every speaker, sponsor and VIP guest across both event days, and visible to all 20,000+ attendees.
Cocoplum Design Studio, in partnership with Melbourne Build Expo and Biophilic Cities Australia, is designing this space as a fully biophilic environment: natural materials, acoustic panels, living elements, and considered light. A space that demonstrates what thoughtful design actually feels like at scale.
Every partner's work is placed in context, within a coherent interior that people will choose to spend time in rather than pass through. This is the difference between a stand and a destination.
The space
What you are designing for.
Current dimensions and facilities are below. The floorplan may be refined before the event. All partners will be updated as details are confirmed.
Dimensions
6 x 7 metres
Current confirmed size. If an alternative layout would suit your product better, note it in your application.
Expected capacity
500+ speakers and VIP guests
Across two event days, with an estimated 10 to 30 people in the lounge at any one time.
Facilities
Coffee, water and reading
The lounge includes a coffee station, water station and magazine racks, designed to keep guests returning.
Power and lighting
Available on request
Once confirmed, you will be connected with the Melbourne Build operations team to discuss your requirements.
What partners receive
Four things. All of them worth more than a standard stand.
Prime placement in front of 20,000 industry professionals
Your work placed in a professionally designed biophilic interior at the most visible VIP location at Melbourne Build. Not on a shelf. In context, in a space every speaker and VIP guest passes through.
Your signage within the design
Company signage placed inside the space. Every person who enters the lounge sees who made what they are sitting in, resting against or looking at.
Inclusion in a joint campaign
All partners featured in a joint campaign with Melbourne Build Expo's audience of 20,000+ architects, developers, contractors and hotel operators, before, during and after the event.
Biophilic Cities Australia corporate membership
Partners join as founding contributors to the Biophilic Cities Australia corporate membership programme, currently in development. Association with Australia's leading biophilic design organisation and the network it carries.
No stand fee. No build cost. No design fee.
A standard Melbourne Build stand costs thousands before any product or build is factored in. Partners in this project contribute their product and handle logistics to and from the venue. Design direction, installation concept and the visual environment are handled by Cocoplum Design Studio.
What participation involves
This is a campaign, not just a placement.
This is a voluntary project with no organisational backup. There is no team waiting to absorb cancellations or fill gaps at short notice. If you withdraw, a designed space has a hole in it and a charity project is damaged. We would rather have three fully committed partners than six uncertain ones. Please only apply if you are certain you can deliver.
In exchange for access to this space, all partners commit to the following. A refundable commitment deposit of $500 AUD is required on signing. It is returned in full after the event provided all obligations are met.
What you contribute
Your product in the space. Furniture, lighting, acoustic panels, artwork, plants or natural materials, whatever you are selected to contribute.
Delivery and collection. You arrange and cover the cost of getting your product to and from the venue.
A $500 refundable commitment deposit paid on signing. Returned in full within 30 days after the event if all obligations are met. Forfeited if you withdraw after confirming or fail to deliver.
Marketing commitments (required)
Pre-event post on LinkedIn or Instagram confirming participation, tagging all partners, Cocoplum, Biophilic Cities Australia and Melbourne Build Expo. Required at least two weeks before the event.
Joint media release. Share the official campaign release across your own channels within 7 days of receiving it.
Post-event image. At least one post after the event featuring your product in the lounge, with the campaign hashtag and all partner tags.
Who we are looking for
Australian companies whose work belongs in a biophilic space.
We are selecting a small number of partners whose products contribute to the sensory and material language of the space.
Selection is at the discretion of Cocoplum Design Studio based on fit with the design brief. Submitting an expression of interest does not guarantee a place in the space. Products must be available for installation and collection by your own team.
Register your interest
A few questions. Then we will be in touch.
Tell us what you make and what you would like to contribute. We review all applications and follow up directly with shortlisted partners.
Expressions of interest close 30 July 2026
This is a voluntary project with no organisational backup. There is no team waiting to absorb cancellations or fill gaps at short notice. If you withdraw, a designed space has a hole in it and a charity project is damaged. We would rather have three fully committed partners than six uncertain ones. Please only apply if you are certain you can deliver.
Cocoplum Wellness Design Studio
Led by Ozge Fettahlioglu, an evidence-based designer specialising in neuroarchitecture and biophilic design for hotels and high-value developments. Author of Designing for Health and Wealth. Board member, Biophilic Cities Australia.
Biophilic Cities Australia
A not-for-profit organisation advancing the integration of nature in Australian cities and built environments. This project is delivered as a charity initiative in partnership with Biophilic Cities Australia and Melbourne Build Expo.